At Web Cream, we believe every business needs a digital boom to become highly profitable.
Our digital marketing services include long hours of screen time, many cups of coffee, and a big
bowl of munchies so we extensively and effectively analyse the market for you and map out a
personalized campaign strategy that would beat your competitors.
For every action, we reverse brainstorm the ideas so you can achieve your goal. We have an expert
for all your digital needs. From SEO services to improve your ranking to social media marketing
campaigns, advertising your product/services, and branding your business, we have it all! We also
have the experience and statistics of working for various industries, and we always welcome a new
challenge. So if you’re looking for a creative and fun, out-of-the-box thinking digital marketing
agency, your search ends here.
But we get it. We know you would think how this digital marketing agency is different from other
existing marketing agency?
Our services are focus driven and our focus is to strengthen your business by hitting the pain
points of your customers. We set our digital marketing company goals in tune with your company goals
so you get your desired results. Our personalized, well-researched marketing strategies are
problem-driven so your customers can relate to them and go for an optimum solution. Here is where
the role of our digital marketing services comes to play.
The top optimal platforms to use for digital advertising of your product/services are Google,
Facebook & Instagram, LinkedIn, and YouTube. These platforms have the power to reach out to millions
of users who shop online on regular basis. The AI used by such platforms gathers the information
regarding the user behaviour, and sets the algorithm in a way that makes them the target audience.
This helps us with quality lead generation and performance marketing.
What is Pay Per Click (PPC) Management? Running paid advertisements on Google is what PPC is all
about. Our digital marketing agency has a google specialist on our team to look over and manage the
advertisements there. If you want your business to boost, and achieve instant results any right
digital marketing agency would suggest you the same. That is because Google has everything, from
startups to well-established businesses, anyone can list their products/services on the platform.
There are various types of campaigns under performance marketing that can be run on google such as
search advertisement, one of the most commonly used campaigns on Google. The rest are remarketing
campaigns, display marketing, and shopping advertisement. Performance marketing on Google if done
correctly can get you good results within the first week of starting a campaign.
The number of clicks that get converted into consumers, is how you measure the quality of lead
generation.
Lead generation consists of attracting more end consumers and guiding them through the buyer’s
journey to the end of the sales funnel, i.e. closing a deal. A company without lead generation is
like a sitting duck. Without leads, it’s very challenging for a business to maximize growth and
revenue.
Lead Generation is a process that builds a brand’s image online and increases its online presence.
It increases the visibility of the brand and credibility of its product/service and gains trust from
the target audience. Without lead generation, you may or may not even be able to identify your
target audience. Creating visibility and awareness is very important for performance marketing.
You can do this by creating content your audience cares about for good, strong, and efficient social
media marketing.
Any creative marketing agency knows the importance of the role content creation and graphics play in
order to grab attention. It is on them to make a user stop scrolling and click on the advertisement.
This is how social media marketing works.
Content marketing is an essential component of every campaign. The way we represent your brand and
frame the content around it on social media determines how the potential consumer will behave with
the product/service. First, it is essential to realize why would a consumer needs the product that
you are advertising, and create content in such a way that it would hit their pain point. Secondly,
how well a marketing agency represents the brand, creates campaigns, and does social media marketing
directly affects the sales as it is important to represent the brand image as trustworthy and
secure.
Another method of content marketing or flow of latest information such as offers/discounts is
through E-mail & WhatsApp marketing. E-mail marketing is an active way of keeping your audience
engaged with your brand. It helps them feel connected, and special - so social media marketing
experts know how to drive them to the website.
WhatsApp marketing, on the other hand, is proved to be one of the most efficient tools to target
your audience. The social media marketing team can collect the data, and share content using various
software that allows bulk messaging, instant reply to queries, and sharing of media & graphics such
as photos, videos, and more! Thus content marketing has proven to be one of the most efficient and
essential components of digital marketing.
Another most important component of every digital marketing agency is graphic design. How attractive
can a social media post be for a mattress brand? Well, ask our team. Attractive graphics with good
colours and great content can boost your brand’s social media marketing and have a direct impact on
performance marketing. For example, when you shop from a new brand and want to check out their
latest collections, or you want to see how other people style them. The best way for you is to check
out their Instagram or any other social media handle. This is where the role of the creative agency
comes to play. The attractive graphics, the social media fillers, the banners on the website, or
even your brand’s logo can leave a long-lasting impact on your target audience.
The best way to go on is to realize these graphics go long way in representing your brand, and you
would want a professional and creative digital marketing agency to do what they do the best.
Search Indian Optimization (SEO) is one of the most efficient ways to organically drive traffic
which eventually converts to leads or sales. SEO helps in increasing the organic traffic rate by 83%
as the brand’s website or profile is more visible on search engines. It depends on the keywords
infused in the content of the website, i.e. onsite optimization, or the backlinks used for the
website, i.e. offsite optimization.
SEO Ranking of the website depends on 4 factors: i. Content of the website ii. Backlinks iii. Mobile
First User Experience iv. Other Technical Factors.
A client case study can help you understand the importance of SEO Optimization in a better way. For
one of our US-based clients, our SEO expert ranked them on the 1st page of Google in just the span
of 2 months.
Let’s talk about more interesting client case studies. A business owner of hand-painted artifacts
was not able to achieve a single sale from her website, even though she kept trying for 3 months.
When she approached our digital marketing agency, we helped her through our personalized marketing
campaigns and got her instant results. She made sales of over 50K within 6 days via performance
marketing. Her business boomed digitally because of a positive, active online presence, hence,
social media marketing played another important role here.
For our interior designer client, our lead generation experts provided over 500+ quality leads which
got him sales of 40L in just 2.5 months. This was achieved by quality lead generation and
re-designing their sales system. These case studies speak volumes of how a digital marketing agency
like ours can help boost your business to meet your goal.
If we pause and look back, everything in the world has been changing constantly. Change is
inevitable, but as a business owner, the goal is always to move upwards. Therefore, it is important
to stay updated with trends, especially to grow digitally. The best way to do that is by letting the
digital marketing agency handle your brand’s online presence. In order to grow exponentially in the
digital world, it is better to break it down into multiple strategies and choose the one that works
best for your brand. It is always better to, however, maintain the brand’s uniqueness, and represent
the brand’s USPs through social media marketing and performance marketing. Doing so will make your
brand stand out among the rest of your competitors, and attract a good consumer base to your
product/service.